CAREER
August 2014 – Sept 2014
TMW: Freelance senior copywriter
Diageo
January 2014 – August 2014
Mason Zimbler: Senior copywriter
Samsung, Microsoft, Spirent, IFS
October 2013 – December 2013
Zurich Life: Freelance senior copywriter
September 2013 – December 2013
The Real Adventure: Freelance senior copywriter Danone, Wiltshire Farm Foods, Cow & Gate
September 2013 – October 2013
VML: Freelance senior copywriter
Price Waterhouse Coopers
August 2013 – September 2013
Mesh Marketing: Freelance senior copywriter
Lurpak, Wrigley's Extra and Finish
November 2011 – December 2013
Madwomen: Freelance senior copywriter
The Green Party, Curves, JML and Bounty
July 2013 – August 2013
The Real Adventure
Cow & Gate, Milupa, Wiltshire Farm Foods
Dec 2011 – July 2013
Cogent Elliot: Freelance senior copywriter
Land Rover, Triumph Motorcycles
June 2010 – December 2011
Volume: Senior copywriter
Blackberry, Samsung, Oracle, Zebra Technologies
June 2010 – December 2010
Dialogue 141: Freelance senior copywriter
Duracell, Fairy, Gillette, HSBC, First Direct and pitches.
September 2009 – June 2010
Saatchi X: Freelance senior copywriter
Ariel, Pampers, Olay, Wella, Ella's Kitchen
1996 – 2009
Freelance: working for several agencies including:
- Ogilvy & Mather
- Geoff Howe Marketing
- Inferno London
- Geronimo
- Saatchi & Saatchi
... and many more.
July 1996 – September 2000
Ogilvy & Mather Advertising: Senior copywriter
Unilever: Comfort, Dove and Kimberly Clark
January 1993 – June 1996
Bates Dorland: Senior copywriter
Safeway, Royal Mail, Woolworths, Land Rover.
1987 – 1991
BSB Dorland: Junior copywriter
Woolworth's, Heinz, Castrol GTX, Duracell, Eden Vale, Royal Mail, Austin Rover
1986 – 1987
Saatchi & Saatchi: Trainee copywriter
British Airways
I've been doing ideas, ads and copy for longer than I want to admit to. I love my job and I enjoy being freelance. I do my thing at agencies like TMW, Saatchi & Saatchi X, Mesh, VML, Cogent Eliot and loads more.
Above, through, below and beyond the line - I work in all media including digital, video and TV, radio, mobile, print and experiential.
People often ask about 'awards', so I thought I'd better put them on:
Campaign Poster – Silver
Austin Rover
Campaign Press – Silver
Austin Rover
D&AD – Highly Commended
Flowers Bitter
IPA Advertising Effectiveness Award
Eden Vale
Chip Shop Awards – 2 x chips, 2 x vinegars
LinkTinder
B2B Awards – Highly commended
Richo
“Gail is a good Creative, strong both strategically and concept-wise. She worked for me on a number of assignments and she didn’t let me down on any of them. Added to that, she is a good presenter and a ‘grown up’ and I’d never hesitate to put her in front of a client. ”
“Gail is a great writer. She always creates a tone of voice that resonates with the audience she is trying to reach.
Her copy is well structured and has personality. She tells the story in a way that you want to read more.
Gail is a great person to have within a team not just for her writing skills but for her personality and humour.
I would love to work with her again – she’s a very talented wordsmith – a rare breed these days”
“Gail is an award-winning writer, very experienced and hugely versatile, you can throw pretty much anything at her and she’ll do a great job.”
“Gail was the creative head on a couple of tough bits of business but managed to keep a sense of humour and get some very good work out on Unilever and Kimberly-Clark brands, which, at the time, few thought was possible.”